ATLANTA – May 16, 2007 –CRUNK!!! Energy Drink is launching a 16-ounce size and a sugar-free product in both 8.3 and 16 ounce cans to meet a rapidly growing market of energy drink enthusiasts.
The 16-ounce CRUNK!!! Energy Drink packs even more fatigue-fighting ingredients, such as real pomegranate juice, a host of complex B vitamins and a proprietary blend of herbs, including ashwaganda, horny goat weed, white willow, skullcap, guarana and ginseng – all of which combine to help the body fight physical and mental fatigue.
CRUNK!!! Sugar Free, with only five calories in the 8.3-ounce can, is a great alternative for consumers seeking the benefits of an energy drink without added sugar and calories. The packaging reflects the sugar free product’s “lightness” with a silver, white and red can – making it readily recognizable on store shelves. CRUNK!!! Sugar Free also is available in the new 16-ounce size with only 10 calories.
“Adding these new product extensions is part of the evolution and growth of the CRUNK!!! Energy Drink brand,” said Tom Mahlke, president and CEO of CRUNK!!! Energy Drink. “We are committed to continually growing the brand and its reach, with market expansion plans and added product introductions for 2007,” he added.
One of the fastest growing energy drinks on the market, CRUNK!!! connects with today’s active, energetic lifestyles. Co-created by music producer and well known “King of Crunk” Lil’ Jon, CRUNK!!! Energy Drink embodies this lifestyle of letting loose, feeling free and expressing oneself; ideas that resonate with youth and hip-hop culture.
About CRUNK!!! Energy Drink
The embodiment of energy, CRUNK!!! Energy Drink is designed to deliver mental and physical vitality while supporting the immune system. Made with real pomegranate juice and a unique combination of herbal supplements, amino acids, complex vitamins and caffeine, CRUNK!!! is the energy drink that enhances the youth lifestyle. For more information, visit www.crunkenergydrink.com.
